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We won 5 nominations at POPAI Awards 2019

We won 5 nominations at POPAI Awards 2019

From the nomination night of POPAI Awards, we go to finals with 5 nominations, which is the same number as the last year. The big finals will take place in June and there will be 270 projects in 44 categories contesting to win.

TULLAMORE D.E.W. PRESENTS IN TESCO ITS NEW POP CONCEPT

TULLAMORE D.E.W. PRESENTS IN TESCO ITS NEW POP CONCEPT

We produced a new pallet display for the Irish whiskey Tullamore D.E.W. in co-operation with our client and the leading producer of spirits Rémy Cointreau. It was located into selected Tesco CZ and SK stores.We chose cardboard as the main material for the production....

Tesco Mobile has a big shop-in-shop in Letnany

Tesco Mobile has a big shop-in-shop in Letnany

The mobile operator Tesco mobile has opened a shop-in-shop in Tesco store in Prague – Letnany. By this time, as a virtual operator, it had used only smaller pop-up contacts points for physical contact with customers that we r…

This year we are trying to help again

This year we are trying to help again

We realize that if we are successful, we must not be indifferent to the weaker ones and must not forget them. If we can do something for them, then we should take it for granted.
DAGO contributes to a number of charity org…

Store design as a competitive element

Store design as a competitive element

Customers are shopping with all their senses. It would be foolish to think that the final decision is being influenced only by the product quality regardless of package, price or for example environment where shoppers are p…

You can see Robot Karel in Albert and Hruška stores

You can see Robot Karel in Albert and Hruška stores

The Kofola campaign with Robot Karel focused on supporting new flavours takes place also in an in-store environment. After Globus stores, now it takes place in Ahold stores and selected Hruška stores. In this display, the c…

Captain Morgan “plows the waves” of Globus stores again

Captain Morgan “plows the waves” of Globus stores again

During July, in Globus chain, we can see an action display resembling a boat we have created for the Captain Morgan brand. Besides the emphasis on the sales campaign, its aim is also to build-up the brand. Its distinctive f…

Fresh spring ideas from Pinterest

Fresh spring ideas from Pinterest

Inspiration from the world of beverages.
These and many other worldwide POP inspirations can be continually found on MPV: Adoration of digital technologies had faded also at MPV and analogue realizations “lead the dance”

MPV: Adoration of digital technologies had faded also at MPV and analogue realizations “lead the dance”

The Paris Trade Fair did not show many technological innovations. Its creativity consisted primarily in original design and material combinations.

The Marketing Point de Vente (MPV) Trade Fair has traditionally “did” with…

Metaxa is developing the brand in retail

Metaxa is developing the brand in retail

The brand of Greek Metaxa distillates came up with a display in Globus stores. In addition to sales promotion, it focuses on building the brand. This year, there is a good opportunity for it, as Metaxa is just going through…

Our five nominations turned into one gold, two silver and two bronze medals at POPAI Awards Paris

POPAI Euro Awards Paris – 5 of our projects in the finals

At the Tuesday´s announcement of POPAI Awards Paris, we were the first Czech company with 5 nominations of our projects. There applied 313 projects from 46 categories (last year, 277 realizations in 37 categories). The fina…

BIG SHOCK! Dakar adrenaline

BIG SHOCK! Dakar adrenaline

The energy drink brand “BIG SHOCK!” has prepared a competition for its customers to win a ride in a racing special that took part in this year´s Dakar Rally. A two-palette display with a cardboard racing truck special attra…

Remodelling of the Nestlé brand store

Remodelling of the Nestlé brand store

Nestlé carried out remodelling of its company store in Prague – Modřany. The assignment sought an innovative solution that will manage to even better represent the company and its products. The combination of materials and…

Adrenaline by OMEN from HP in Alza

Adrenaline by OMEN from HP in Alza

A series of game products from HP called OMEN attracts passionate players to a gaming zone in Alza branch stores in Prague and Bratislava. We have created it in a temperament design using geometric shapes and red lighting….

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