VIDEO GALLERY FROM OUR PROJECTS
Captain Morgan’s Boat
By this seafaring-styled display, we supported the brand building of Captain Morgan directly in the store. Captain’s ship brings complete brand’s portfolio to customers. Visually, it draws one’s attention by peculiarly worked wood, pulsing red lighting and Captain’s figure, which dominates the display. The rack’s size and its attractive design can be well used in the time when retail chains don’t give much space for building of brand awareness.
Budweiser And Kofola: Changeover Of The Non-Alcoholic And Beer Sections In A Terno Outlet in České Budějovice
Budweiser and Kofola joined forces in a project to revitalize the beer and non-alcoholic drinks section in Terno outlet in České Budějovice. The aim of the project was to improve the shopping floor environment and put more focus on the shoppers. Preceding the construction, a one-year long marketing research took place, to ascertain the details about shopper behaviour and their preference in regards to the visual look of the environment. The result was to use a design-neutral wooden panelling on the existing shelves, making of premium aisle endcaps, or revitalization of the higher shelves, using backlit visual elements.
HP Omen Teases Customers By An Adrenaline-Filled Experience
A line of gaming products, made by Hewlett Packard, called OMEN, seduces passionate gamers into the gaming area within Alza’s Prague and Bratislava showrooms. Dashing design utilizes geometric shapes and red illumination. The combination of red and black colour schemes, helps to round up the atmosphere of a challenge, which eggs the gamer to take a seat in the racing chair in front of the monitor.
Brand Outlet for Nestlé
By the complete rework of the outlet situated at Nestlé’s HQ, we tried to fulfil the client’s wish for a well-arranged, effective and aesthetically pleasing presentation of their entire product line. We also took care for the new outlet to look adequately representative, yet at the same time neutral, with the focus to unify the presentation of individual product categories, and to let the products themselves to take the spotlight. The combination of wood and fibre-glass, brightens up the interior, but also it makes the place feel homely and spotless. Attention was also paid to the navigation and orientation of the customers/visitors.
Our Milka Endcap Appeared On ČT24 TV Station
The purpose of In-Store communication is to make shoppers to happily return. This was personally tested by the Czech TV anchor-woman, who was invited to the Letňany shoppinh center by the managing partner of our company, Daniel Jesenský and by Miroslav Černý, Tesco marketing manager..
Captain Morgan’s Mobile Bar
Since autumn, the events throughout the Czech Republic, are sailed by a ship that we manufactured. The sloop’s main goal of raising the brand awareness, works astonishingly well, we are proud. You can meet it even now, in winter. Have a hot drink at your favorite skiing resort or by the shopping mall!
We Won At The Global Popai Awards!
At Globalshop, the world’s biggest retail expo in Las Vegas, we have just been declared winners of the 5th annual POPAI Global Awards competition. Together with our esteem client, the Mondelez corporation, we managed to secure a victory with our interactive Milka endcap, which took the award for Food, Grocery & Convenience – Permanent Display by storm. Incidentally, this is the very first Czech-made project that managed to win at the POPAi Global Awards. Previously, the very same display/exhibit won 3 awards in the Czech finals of POPAI CE Awards, which is why it gained the opportunity to compete in the highest round of the international competition. Also, the same week, the display was nominated by the referees to compete in the group of potential European winners of the POPAI Awards in Paris.
DAGO CREATED ANOTHER P.O.P APPLICATION FOR TESCO LETŇANY
Tesco outlet in Letňany, is now a better looking outlet as a result of numerous P.O.P. Applications, some of which were created by DAGO. Notice for instance Milka’s and Tassimo’s aisle endcaps, Millicano’s shelf window display and Milka, Brumík, Zlaté and Millicano shelf decorations.
Aisle Endcap For M&M’s Candy, Created by DAGO
Aisle Endcap For M&M’s Candy, catches the attention of shoppers not only visually, but also by motion. That is because frequently, the sweets end up in the shopping baskets thanks to an impulse purchase by the individual shoppers.
Dago-Made Becherovka’s Shop In Shop At The Václav Havel Airport
Dago-Made Becherovka’s Shop In Shop At The Václav Havel Airport
Visitors in the DUTY-FREE areas, in the Aelia outlet, situated at the Václav Havel Airport, have the option to take away something that is uniquely Czech. And now, thanks to image-building promo shop-in-shops made by DAGO, these traditional items are Becherovka bottles, made in Karlovy Vary!
Samsung’s futuristic POP presentation
The new premium brand of refrigerators and washing machines, manufactured by Samsung, has now a small exposition in Sýkora’s Kitchen Studio showroom in Prague. This premium line of fridges and washing machines, has been introduced to the Czech market by Samsung Electronics at the end of last year.
JoJo Captures The Shoppers’ Attention In Tesco Stores By A Spell-Binding Loop
Starting from last week, JOJO sweets now promote the sale of their products in selected TESCO outlets by imagination inspiring aisle endcaps as their star attraction. These Endcaps have been designed and manufactured by DAGO. Quite surprisingly, the target audience are little ladies. Apart from the fluent colour transitions, the endcaps are also interesting by their elaboration.
Nescafé Dolce Gusto POP UP In Nový Smíchov Shopping Centre
Original Nescafé Dolce Gusto pop-up store, brings the shoppers an opportunity to hand-pick their own favourite collection of coffee capsules. Directly in the store, they can pick from 17 types of coffee and other Nescafé Dolce Gusto beverages, and taste or inspect the current portfolio of coffee makers, including the brand new devices with touch-screens. The installation of this unique store, all in itself, took our professional colleagues a single night.
Electric Oral-B Toothbrushes Are Proud To Show Off The Customers’ Reviews In Alza
Oral-B, the brand of dental-care products, a subsidiary of Procter & Gamble, prepared for the shopping public a brand new presentation of their electric toothbrushes, in the Alza showroom. The display siezes one’s attention by its premium build, which apart from the outlook and the material selection, also includes a simulation of the customer’s interaction with the showcased merchandise. DAGO, the manufacturer of the display, utilized a mechanic, where a touch on the merchandise, starts an augmented reality loop, through spotlighting the product and displaying the current rating of the product on Alza’s website.
FOR EXAMPLE, WE WORK WITH THESE CLIENTS
Since 2004, we regularly participate in specialized competitions, such as the POPAI CE Awards, POPAI EURO Awards, Shop! Global Awards and many others. Every year we receive several awards in different categories.
Absolute winner; Creativity award; Award for best material and technical innovation; Winner of the category Alcohol & Tobacco at POPAI Central Europe Awards 2017; 2017 POPAI Day visitors award and finally the Silver Award at the 2018 POPAI Euro Awards in Paris, in the Beverage - Mass Market category.
Absolute winner; Creativity award; Award for best material and technical innovation; Winner of the category Equipment For Sales Promotion Services at the 2015 POPAI Central Europe Awards; Bronze award at the 2016 EURO POPAI Awards in Paris in the Event category.
Category winner: Household Goods, Household Accessories, Hobby at the 2015 POPAI Central Europe Awards; Golden award in the Food category at the 2016 EURO POPAI Awards in Paris.
Absolute winner; Award for best material and technical innovation; Creativity award; Winner of the Food category at the 2014 POPAI Central Europe Awards; Golden award at the 2015 EURO POPAI Awards in Paris in the Event category; Golden award in the Food, Grocery, & Convenience category at the 2016 Global POPAI Awards in Las Vegas.