GEM-GEN2 – we have a new information system
Except interesting realizations, our DAGO team can show off another interesting thing. It is a unique tailor-made information system GEM of the second generation based on the Lotus Notes platform by IBM.
“In our company DAG…
Thanks for POPAI CE AWARDS 2016
On Thursday, 24th November, there took place this year´s POPAI Awards ceremony for the best advertisement means in the sphere of in-store communication. And just like last year, our company won most of the awards. We succeede…
DAGO as a partner of the POPAI HORECA research
The segment of hotels, restaurants, pubs, cafes and similar distribution chnnels often uses tools of the P.O.P. communication for a contact with customers. Their function and influence on the consumer behaviour, value of br…
Oral-B ’’boasts’’ of interactive S-in-S in Alza
Oral-B, the brand of needs for dental hygiene of the company Procter&Gamble prepared a new shop-in-shop display for electric toothbrushes for its customers in Alza showrooms. It features premium design, which in addition to…
Pampers attracts moms with its interactive module
Together with the company Procter & Gamble, we have devised how to make a children´s section environment, namely a section of disposable nappies, more attractive and how to educate shoppers. In the chain of Globus supermark…
Jack Daniel’s celebrated its 150th anniversary with original shelves in Tesco stores
On the occasion of the 150th anniversary of the foundation of the first Jack Daniel´s distiller, the company Brown-Forman prepared for its customers a campaign with the limited edition of Jack Daniel´s whiskey and premium pro…
Pet Center – store remodelling
Pet Center, the retailer of goods for pets, redesigns its stores and invites its customers to airier and more modern environment. The modernized concept of in-store design does not concern only newly opened stores, but also…
Original Metaxa party
Together with the company Rémy Cointreau, we came up with an idea how to make upcoming summer parties originally special. For its customers in Bratislava, the company offers a container Metaxa Partyhaus furnished as a livin…
Victory at POPAI Awards Paris for three of our projects
Paris, Prague 16th June 2016 – From this year´s prestigious European contest POPAI Awards Paris, three awards go to the Czech Republic, all of them for projects realized by our company. From France, we will bring one gold,…
Nescafé Dolce Gusto invites for a coffee with a new POP media
The company Nestlé prepared a new branding for coffee lovers and also a bigger package of the popular coffee – Nescafé Dolce Gusto. As a part of the complex support, we realized a modern and elegant display for our client w…
Hisense Group presents two new shop-in-shops in the latest Alza showroom

The company, in cooperation with the Dago communication agency, has prepared an interesting project for customers of the Alza showroom in Chrášťany, Prague, which clearly presents white and black goods from the MORA and Hisense brands.
Customers have the opportunity to see Hisense and MORA home appliances and electronics in the sales area. The whole concept of the shop-in-shop reflects the requirements of the modern market and it is complemented with light parts and real elements, such as flower pots, a wine shop, or kitchen utensils. The whole unit creates a homely atmosphere for the customers and attracts them to view the displayed products.
“In the Chrášťany showroom, which is also strategically connected to Alza’s largest logistics center, we have prepared two large shop-in-shops together with the Dago agency. Customers have the opportunity to see the most interesting of what we offer in stylish interiors before ordering goods through the Alza e-shop. Whether these are the new XXL ovens by MORA with clever functions that complement modern hobs with automatic functions, technologically advanced dishwashers, extractors, or other kitchen appliances of this traditional Czech brand,” says Regina Netolická, Head of Marketing CZ/SK, and she adds: “The second project with the Dago agency is a perfectly matched smart showroom of the innovative technological brand Hisense. In this showroom, visitors can see not only top TVs and soundbars but also other household appliances – refrigerators, washing machines, dryers, smart vacuum cleaners, and more.”
The display is made of several quality materials that can withstand heavy loads. The shop-in-shop design is simple, yet modern, and gives room for the presented goods to attract attention and emphasize its design.
Your Dago team
OZVĚTE SE, POMŮŽEME I VÁM S PODPOROU PRODEJE A BUDOVÁNÍM ZNAČKY
SK












