POPAI AWARDS – 10 Awards

Coca-Cola bet on sustainability in restaurants

Many restaurants in Czech and Slovak will look much better. They will welcome their guests in newly equipped outdoor and indoor spaces we created for Coca-Cola. We placed emphasis on sustainable development and natural materials.

A car drives out of the Heineken pallet island

Flashing lights, illuminated tube, and 3D effects – these are the most distinctive elements of our pallet island for Zlatý Bažant radlers, which are now catching attention in Slovak stores. Among other things, the display has a relatively unusual function of prompt rebranding.

Cola by Birell placed under a rooster

“It would be great to come closer and take a can,” say customers who have already seen our end cap for the new Cola by Birell in Czech stores. And that is all right! This display wants to stimulate curiosity and the desire to discover.

The Cappy end cap allures you for breakfast

What could be better than starting each day with a delicious breakfast, which includes fresh fruit juice on the table? Our new end cap, we made for Cappy drinks, communicates such a message. It attracts passers-by in a store with its classic materials, stylish lighting and real food.

New office launched in Slovakia

In May, we are opening our first branch office in Slovakia. We have been active in Slovakia since 2018, when one project manager has been working there. The number of customers increased since then, so opening a new office proved to be a logical step.

We produce an adapter “Nakliku”. It minimizes virus transmission

Door handles are a place where large number of bacteria and harmful substances cumulate. So it is important for people to touch these places as little as possible. In cooperation with Tomas Bata University in Zlin, we have developed a special plastic adapter, thanks to which you can open doors with handles by your forearm. Due to the principle of its use, this invention is called “Nakliku”.

Canon shop-in-shop in Ljubljana

The Canon camera manufacturer sells its products in the Czech Republic as well as in more than two hundred other countries. It operates also in Slovenia looking for a way how to introduce its portfolio of printers and cameras to the public. Therefore, it has implemented a design promo-stall to support the displayed goods directly at the point of sale.

With Big Shock! to Dakar Rally

A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to this competition.

Two best realizations in POP STAR 2019 competition were ours

We regularly participate with our projects in the competition of the Místoprodeje.cz portal for the best in-store realization of the month and we are being successful in it. That is why we are pleased that we have succeeded within the overall assessment for 2019, as our displays won the first and the second positions in the POP STAR competition.

Tullamore D.E.W. gets new bars viewing to Ireland

Customers can find the popular Irish whiskey Tullamore D.E.W. in new bars now. However, we are not talking about a bar in terms of a pub, we are talking about a pallet display we produced and placed into Czech and Slovak retail chains. The distributor of this whiskey, Mast-Jaegermeister, has presented a redesigned visual identity to attract a younger target audience.

POPAI AWARDS – 10 Awards

On 23rd November, there were announced the POPAI Awards for the best advertising means in the sphere of in-store communication for the year 2017. We won awards for six of our projects that evening. The most successful was our project for Jägermeister, which received the highest award as well as four other awards for creativity and innovation in the category “Alcoholic beverages” and the award from the audience. Totally, we won 10 awards at this year´s competition.

Also this year, we can enjoy our total victory at the POPAI Awards. In addition to this success, the display for Jägermeister also won the award for creativity and for the best material and technical innovation for the special composite board origami processing for 3D rendering of a deer, the brand mascot. In addition to that, this autumn display is also the winner in the category “Alcoholic beverages“ and it also won the Award of audience voted by visitors of the gala evening. We are very pleased with this year´s success following the previous ones. Again, we can see that it makes sense to create solutions trying to get customers positively out of their shopping routine and provide them with unforgettable experience at points-of-sales. As proved by sales results, it is the combination that works.

The presentation of Oral-B electric tooth-brushes communicating the benefit of their round heads placed in stores with electronics succeeded in the category “Care for health“. With another presentation for this brand, we succeeded also in the category “Electronics, IT products“. Sales display actively presents products and encourages customers to put these products into their shopping carts is placed in selected Globus stores.

We won another laurel in the category “Pet food“ with our end cap for the brand Whiskas with lighting and use of a real rope that evokes playfulness and curiousness of cats.

We also won two awards for excellent realizations of projects from the category „Beverages“. The first one was a cap end Jack Daniel´s designed to support Jack Daniel´s RED DOG Saloon Whiskey limited edition. The second awarded project in the category was a permanent display, Nescafé Dolce Gusto.

Your Happy and Thankful DAGO team

Photogallery

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