SK
Our Captain Morgan boat won the prestigious Shop! Global Awards
The famous Captain Morgana sailing ship we made for the company Stock Plzeň-Božkov, won an award of the international association Shop! at the Global Awards competition. From the final ceremonial, which took place in Chicago, USA, we brought home an award for the best marketing in-store project in the strong category of alcoholic and tobacco products.
We brought two gold medals from POPAI Euro Awards 2019
We won totally five medal positions at the Thursday´s finals of the world competition POPAI Euro Awards, in which the best projects from the sphere of in-store advertisement compete with each other. We won with all five March nominations.
Step to the pedals! Birell’s new display allures to the summer relax
How to draw attention of customers to the fact that they will find the non-alcoholic Birell refreshment for hot summer days also in the departments of beers, non-alcoholic and alcoholic beverages in their supermarket? For this purpose, the brand has been using a new end cap, we have produced, since the beginning of May.
Endcap for Coca-Cola will pull you into the game
Big black puck, two hockey sticks on the sides and enthusiastic funs in the background – these are the most noticeable elements of the end cap we made for Coca-Cola.
The new software will reduce order processing times by up to three quarters
Production in the P.O.S. segment is very complex and many subjects cooperate within it. For a long time already we have wondered how to manage our individual projects more effectively – from the production itself to the product placement in stores.
The fragrance of Fernet Stock is flowing across Makro and Ahold chain stores
We have produced a new display to promote Fernet Stock liqueur for the company Stock, the leading producer of spirits. Stock uses the display since the end of March in Makro stores and its main goal is to introduce new modern design bottle.
More examples of our work and more intense communication. We have launched a new website
Our website has got a new, more modern design and structure. We have added some elements, which will help us to better present our projects to our visitors.
We won 5 nominations at POPAI Awards 2019
From the nomination night of POPAI Awards, we go to finals with 5 nominations, which is the same number as the last year. The big finals will take place in June and there will be 270 projects in 44 categories contesting to win.
TULLAMORE D.E.W. PRESENTS IN TESCO ITS NEW POP CONCEPT
We produced a new pallet display for the Irish whiskey Tullamore D.E.W. in co-operation with our client and the leading producer of spirits Rémy Cointreau. It was located into selected Tesco CZ and SK stores.We chose cardboard as the main material for the production....
Captain Morgan is the best display of 2018 according to Místoprodeje.cz
Our display for the iconic rum Captain Morgan won a survey for the best advertisement installation of the year 2018. It succeeded among many strong competing projects. The triumph in the competition organized by the Mistoprodeje.cz portal just confirmed that it is a...
New POS Tullamore D.E.W. shows what Irish barbecue means
Barbecue simply belongs to summer. Hardly anybody can refuse the sun’s rays, whiskey, and well-prepared meat. The new presentation of Irish whiskey Tullamore D.E.W. and its summer barbecue competition.
As part of the Irish Barbecue campaign, 45 full-cardboard single-pallet displays for the Albert and Globus chains have been created and will be installed in June. Already these days, however, consumers can see two two-pallet displays – in Kaufland in Prague and České Budějovice.
“Every project for Tullamore D.E.W. is interesting for us with something. We are very happy to be different in our designs and we never repeat the same thing, so we always accept all assignments as another, new challenge. The adrenaline that the whole process – from development to positioning to stores – brings is amazing,” comments Eva Perglová, the Project Manager from the Dago agency.
It can withstand extreme loads
The two-pallet displays are made of a combination of cardboard and honeycomb and, like the single-pallet displays, these are prepared for extreme loads. The display is filled with bottles, which represent a significant burden. To attract the attention of customers, the two-pallet display is complemented by real elements in the form of grilling charcoal, grilling tools, and a grill from the Weber brand – the main prizes of this summer competition. “POS materials with a specific theme (here it´s grilling) very often evokes impulsive customer behavior, which rapidly increases sales, and our goal was to create such a display for Tullamore D.E.W.. That result is really worth it!” adds Eva Perglová.
The promo campaign was launched in early May and will run until the end of July. Anyone who purchases any of the Tullamore D.E.W. alcoholic beverages can enter the competition. The campaign has its own microsite – www.tullamoregril.cz, which also includes inspirations for Irish barbecues from well-known chefs Marek Pavala and Roman Kóni.
Your team Dago
OZVĚTE SE, POMŮŽEME I VÁM S PODPOROU PRODEJE A BUDOVÁNÍM ZNAČKY
