SK
Coca-Cola bet on sustainability in restaurants
Many restaurants in Czech and Slovak will look much better. They will welcome their guests in newly equipped outdoor and indoor spaces we created for Coca-Cola. We placed emphasis on sustainable development and natural materials.
A car drives out of the Heineken pallet island
Flashing lights, illuminated tube, and 3D effects – these are the most distinctive elements of our pallet island for Zlatý Bažant radlers, which are now catching attention in Slovak stores. Among other things, the display has a relatively unusual function of prompt rebranding.
Cola by Birell placed under a rooster
“It would be great to come closer and take a can,” say customers who have already seen our end cap for the new Cola by Birell in Czech stores. And that is all right! This display wants to stimulate curiosity and the desire to discover.
The Cappy end cap allures you for breakfast
What could be better than starting each day with a delicious breakfast, which includes fresh fruit juice on the table? Our new end cap, we made for Cappy drinks, communicates such a message. It attracts passers-by in a store with its classic materials, stylish lighting and real food.
New office launched in Slovakia
In May, we are opening our first branch office in Slovakia. We have been active in Slovakia since 2018, when one project manager has been working there. The number of customers increased since then, so opening a new office proved to be a logical step.
We produce an adapter “Nakliku”. It minimizes virus transmission
Door handles are a place where large number of bacteria and harmful substances cumulate. So it is important for people to touch these places as little as possible. In cooperation with Tomas Bata University in Zlin, we have developed a special plastic adapter, thanks to which you can open doors with handles by your forearm. Due to the principle of its use, this invention is called “Nakliku”.
Canon shop-in-shop in Ljubljana
The Canon camera manufacturer sells its products in the Czech Republic as well as in more than two hundred other countries. It operates also in Slovenia looking for a way how to introduce its portfolio of printers and cameras to the public. Therefore, it has implemented a design promo-stall to support the displayed goods directly at the point of sale.
With Big Shock! to Dakar Rally
A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to this competition.
Two best realizations in POP STAR 2019 competition were ours
We regularly participate with our projects in the competition of the Místoprodeje.cz portal for the best in-store realization of the month and we are being successful in it. That is why we are pleased that we have succeeded within the overall assessment for 2019, as our displays won the first and the second positions in the POP STAR competition.
Tullamore D.E.W. gets new bars viewing to Ireland
Customers can find the popular Irish whiskey Tullamore D.E.W. in new bars now. However, we are not talking about a bar in terms of a pub, we are talking about a pallet display we produced and placed into Czech and Slovak retail chains. The distributor of this whiskey, Mast-Jaegermeister, has presented a redesigned visual identity to attract a younger target audience.
LG trendy shopping in Alza
Together with the LG Electronics brand, we created another interesting project. On the 42 square meters of the Prague Alza Showroom, we participated in the creation of the fully functional shop-in-shop presenting several types of products of black and white appliances together. And all this in a luxurious and fully interactive coat.
“The whole project is unconventional. We wanted to take advantage of the unique space available and also to present a wide range of our products at one point in such a way we can´t see anywhere else yet,” explained Roman Moudrý, GMT manager of the company LG Electronics CZ. And the spectrum is really extensive. Customers can look at home appliances and especially televisions with the most advanced OLED technology in a spacious exposition.
The project is the result of several months of co-operation and reflects the latest trends in requirements customers impose on stores. The quality and visually interesting design of the whole installation is a matter of course, but it is also necessary to address shoppers in a different way. In this case, their attention is attracted by a wide range of possibilities how to interact with the whole space. For example, they can see thoroughly all exposed products and try them as they are fully functional. For example OLED televisions are not just hanging on walls; customers can see their rear sides thanks to a special pull-out system. The project caught attention of the jury of POPAI Awards in Paris as well, who nominated it for the finals in the category of “Architecture of commercial interiors”.
The resulting concept of the shop-in-shop is a complex of many innovative elements and materials creating a luxurious design to bring attention to the whole unit and to emphasize design and image of exposed products. And it gets the attention as Roman Moudrý says: “customers respond very positively to the display, we notice a higher interest in the products thanks to it and especially increased sales,” he explains.
The display is designed to be continually upgraded and could stay on the spot for several years. There is a smaller realization prepared for customers also in Alza Showroom in Bratislava.
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