SK
A car drives out of the Heineken pallet island
Flashing lights, illuminated tube, and 3D effects – these are the most distinctive elements of our pallet island for Zlatý Bažant radlers, which are now catching attention in Slovak stores. Among other things, the display has a relatively unusual function of prompt rebranding.
Cola by Birell placed under a rooster
“It would be great to come closer and take a can,” say customers who have already seen our end cap for the new Cola by Birell in Czech stores. And that is all right! This display wants to stimulate curiosity and the desire to discover.
The Cappy end cap allures you for breakfast
What could be better than starting each day with a delicious breakfast, which includes fresh fruit juice on the table? Our new end cap, we made for Cappy drinks, communicates such a message. It attracts passers-by in a store with its classic materials, stylish lighting and real food.
New office launched in Slovakia
In May, we are opening our first branch office in Slovakia. We have been active in Slovakia since 2018, when one project manager has been working there. The number of customers increased since then, so opening a new office proved to be a logical step.
We produce an adapter “Nakliku”. It minimizes virus transmission
Door handles are a place where large number of bacteria and harmful substances cumulate. So it is important for people to touch these places as little as possible. In cooperation with Tomas Bata University in Zlin, we have developed a special plastic adapter, thanks to which you can open doors with handles by your forearm. Due to the principle of its use, this invention is called “Nakliku”.
Canon shop-in-shop in Ljubljana
The Canon camera manufacturer sells its products in the Czech Republic as well as in more than two hundred other countries. It operates also in Slovenia looking for a way how to introduce its portfolio of printers and cameras to the public. Therefore, it has implemented a design promo-stall to support the displayed goods directly at the point of sale.
With Big Shock! to Dakar Rally
A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to this competition.
Two best realizations in POP STAR 2019 competition were ours
We regularly participate with our projects in the competition of the Místoprodeje.cz portal for the best in-store realization of the month and we are being successful in it. That is why we are pleased that we have succeeded within the overall assessment for 2019, as our displays won the first and the second positions in the POP STAR competition.
Tullamore D.E.W. gets new bars viewing to Ireland
Customers can find the popular Irish whiskey Tullamore D.E.W. in new bars now. However, we are not talking about a bar in terms of a pub, we are talking about a pallet display we produced and placed into Czech and Slovak retail chains. The distributor of this whiskey, Mast-Jaegermeister, has presented a redesigned visual identity to attract a younger target audience.
The display for Jägermeister showed a hologram for the first time in the Czech in-store communication
Fans of the popular Jägermeister alcoholic beverage could compete for 210 Xboxes and virtual reality since October. Our palette island with a hologram as its key element has raised awareness of this event.
Tssst! Mattoni attracts attention to its novelties with its new POS
This year, as part of the sales expositions, Mattoni bet on original iridescent displays and pallet displays. The creative and cheerful POS materials should create a summer atmosphere and attract customers to taste Mattoni mineral waters IMUNO and ESSENCE, and unique Cedrata and Black flavours. As in the previous year, Mattoni invited the communication agency Dago to cooperate.
Mattoni shines again on the market this year, not only thanks to the new concept of flavoured mineral waters in cans, but also thanks to the attractive POS that customers may see these days. You can see shop-in-shops with flavoured mineral waters in selected Albert hypermarkets and other POS materials in other stores throughout the Czech Republic.
In all types of displays, each product range has its own defined space, thanks to which the customers can always clearly choose their favourite flavoured mineral water. “Mattoni and I were very happy to continue our cooperation last year when we supported the launch of canned mineral waters with original displays. We have partially preserved the concept and supplemented it with a premium display solution, which attracts shoppers with a large can and at the same time offers a generous supply for the products themselves. In addition, the playful colours of these POS simply invite you to shop in the sales area,“ says Radka Hejduková, the PR Coordinator from the communication agency Dago.
Choose your Mattoni
A whole set of POS materials is used for the presentation of Mattoni mineral waters. As part of this campaign, a total of 170 displays and three shop-in-shops were implemented. The activations are complemented by the motto “Choose your Mattoni” – and with simple slogans, they alert consumers to the benefits of the three product ranges that these flavoured mineral waters offer – vitamins and zinc, no sugar and sweeteners, and unique taste. Everything, including the 3D can dominating both types of displays, was made of FCS-certified cardboard, supporting environmentally friendly, socially beneficial, and economically viable forest management. In the case of the shop-in-shop, we can see a Plexiglas element, which is located in the centre of the display. The motto “Taste experience in a new form”, which accompanies consumers throughout the campaign, is of course also meant in the case of POS. The consumer’s attention is certainly attracted by the slogan reminiscent of the opening of the can – the well-known “tssst”.
Your team Dago
Mattoni attracts attention to its novelties with its new POS
A full set of POS materials is used to present Mattoni mineral waters
The exhibition presents flavoured mineral waters
Colorfull original stands and pallet displays
OZVĚTE SE, POMŮŽEME I VÁM S PODPOROU PRODEJE A BUDOVÁNÍM ZNAČKY
