SK
The animated car model dominated in Tesco and Globus stores
The producer of confectionery, chewing-gums and pet food Mars recently introduced a campaign for Orbit and Airwaves chewing-gums called “Arrive fresh in a new car!”. Our one-palette display informed of the contest and attracted attention in Tesco and Globus stores especially thanks to a car model with interactive elements.
Our Captain Morgan boat won the prestigious Shop! Global Awards
The famous Captain Morgana sailing ship we made for the company Stock Plzeň-Božkov, won an award of the international association Shop! at the Global Awards competition. From the final ceremonial, which took place in Chicago, USA, we brought home an award for the best marketing in-store project in the strong category of alcoholic and tobacco products.
We brought two gold medals from POPAI Euro Awards 2019
We won totally five medal positions at the Thursday´s finals of the world competition POPAI Euro Awards, in which the best projects from the sphere of in-store advertisement compete with each other. We won with all five March nominations.
Step to the pedals! Birell’s new display allures to the summer relax
How to draw attention of customers to the fact that they will find the non-alcoholic Birell refreshment for hot summer days also in the departments of beers, non-alcoholic and alcoholic beverages in their supermarket? For this purpose, the brand has been using a new end cap, we have produced, since the beginning of May.
Endcap for Coca-Cola will pull you into the game
Big black puck, two hockey sticks on the sides and enthusiastic funs in the background – these are the most noticeable elements of the end cap we made for Coca-Cola.
The new software will reduce order processing times by up to three quarters
Production in the P.O.S. segment is very complex and many subjects cooperate within it. For a long time already we have wondered how to manage our individual projects more effectively – from the production itself to the product placement in stores.
The fragrance of Fernet Stock is flowing across Makro and Ahold chain stores
We have produced a new display to promote Fernet Stock liqueur for the company Stock, the leading producer of spirits. Stock uses the display since the end of March in Makro stores and its main goal is to introduce new modern design bottle.
More examples of our work and more intense communication. We have launched a new website
Our website has got a new, more modern design and structure. We have added some elements, which will help us to better present our projects to our visitors.
We won 5 nominations at POPAI Awards 2019
From the nomination night of POPAI Awards, we go to finals with 5 nominations, which is the same number as the last year. The big finals will take place in June and there will be 270 projects in 44 categories contesting to win.
TULLAMORE D.E.W. PRESENTS IN TESCO ITS NEW POP CONCEPT
We produced a new pallet display for the Irish whiskey Tullamore D.E.W. in co-operation with our client and the leading producer of spirits Rémy Cointreau. It was located into selected Tesco CZ and SK stores.We chose cardboard as the main material for the production....
GEM-GEN2 – we have a new information system
Except interesting realizations, our DAGO team can show off another interesting thing. It is a unique tailor-made information system GEM of the second generation based on the Lotus Notes platform by IBM.
“In our company DAGO, we always needed a system for project management that would allow us the most efficient management of complicated and exacting projects from the P.O.P. segment. This is not just data and document storage, but it should be an interactive space for transparent, flexible and user-friendly coordination of each step realizing particular projects,” explained Marek Končitík, the Sales and Marketing Director.
The result is the second generation system GEM as a development of the previous information system GAM1 our company used and continuously developed since 1999. During last three years, a company RENTEL was creating its new generation customized for DAGO. “It wasn´t easy to create a system that would meet all of our requirements but it finally happened, and now we can say that it is really unique software in several levels: within the system, projects are managed according to their phase, at the same time we always have all data and well-arranged economical reporting available for every project, of course there are several possibilities of communication between internal and external subjects participating in such project,” Marek Končitík described the system DAGO is using in its testing beta version since the beginning of this year. As an advantage, he also mentioned other applications, as for example product catalogue, stock records, logistic management, finance, etc.
This new system is even more efficient tool for us also when submitting and managing contracts in production. GEM-GEN2 allowed a significant acceleration of the whole process – calculation within 24 hours, production within days or weeks. Also the management extensions of the system, so called dashboards, provide clearer filtered orientation within contracts for managers of relevant parts of projects.
The system also enables a direct access for clients and suppliers, thanks to which, for example, data and big files do not accumulate in e-mails, but they are always easily available and actual via the web interface. We continuously debug and develop the whole system, anyway we can already say, after nearly one year testing, that, we could not imagine coordinating so many projects at the actual workforce of our DAGO team without this efficient tool anymore. We thank to RENTEL and to all colleagues for their excellent work and patience when developing and implementing the system!
Your DAGO team
