BAILEYS IN A STYLISH BATH TUB
On the occasion of introducing a new gift package, we have supplied a real stylish bath tub to selected TESCO stores for our client STOCK Plzen – the distributor of the famous liqueur. The original exposition was intended t…
We succeeded at GLOBAL POPAI AWARDS
At the biggest world retail Trade Fair Globalshop in American Las Vegas, there was just announced the winner of the 5th POPAI Global Awards<...
Shanghai, Las Vegas and Paris
Our projects that have succeeded at the last POPAI Awards Czech Republic just compete with our competitors from all over the world in the main…
Frisco Night lure for a nightlife through its display
The lightly sparkling alcoholic beverage got a new variant Frisco Night last autumn. With this step, Plzensky Prazdroj, a.s. responded to the behaviour of consumers of the main target group – women under 35 years of age – v…
Futuristic P.O.P. Samsung presentation
The new premium line of refrigerators and washing machines by Samsung has its own small exhibition, realized by our company, in the Prague showroom of the kitchen studio Sykora. Because at the end of the last year, the comp…
Marketer of the Year 2015
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As we care about the Czech marketing, we are trying to support it in many different ways. One of our activities is already a long-term partnership in the contest Mark…
Smart display can mix drinks
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Mixed drinks and spirits belong to each other. So why don´t we offer recipes how to prepare the right cocktail to our customers directly in a store? Thanks to the new…
Unique P.O.P. for M&M´s in TESCO
Creating a unique P.O.P. application for sweets is not easy. Shoppers often do not plan buying these products that end up in shopping carts as the r
Shop in shop ACER for Alza
How to attract customers not to be afraid to try all displayed technologies of the Acer brand in a store with electronics and perhaps even buy them? We bet on spacious and elegant shop-in-shop.
The company Acer used the ac…
JOJO shop-in-shop in TESCO
In August, Nestle gave us the opportunity to create specific shop-in-shops for the popular brand of JOJO candies. So in Czech Tesco stores, there is being created a specific candy world, which will attract customers at firs…
Our victory in POPAI AWARDS 2014

Awards from POPAI AWARDS 2014
The winner of the category Food, the best material and technical innovation, award for creativity and the absolute winner of POPAI AWARDS 2014. So the Milka end cap, we have realized for Mondelez, won the maximum number of awards at this year´s AWARDS of the association POPAI. “The jury was perhaps impressed by the interconnection of all the senses within the communication with buyers. The end cap is well visible and you can caress a plush head of the Milka cow installed on it. Moreover, the plush head calls your attention to do so, as it moos at passers-by thanks to the motion sensor,” Marek Končitík, our Business Manager, describes the winning P.O.P. application.
These awards acknowledge that DAGO goes the right direction
We won other five awards within particular announced categories. The jury was most impressed by P.O.P. media designed and installed to increase sales of bottles of Jägermeister, Fernet Stock and Becher from Carlsbad and cosmetic products of the company Nivea.
“We deeply appreciate all the awards. We are glad to see in practice and within competitions that our CIS (Complex In-store Solution) approach really helps to increase revenue and also creates better points of sales and brings added value to customers in the form of shopping experience,” Martin Vorel, our Executive Director, adds to this year´s success in this competition.
Thanks to all our clients that gave us the chance to work on projects together and to confirm meaningfull contribution to improved point of purchase.
Your DAGO team
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