A snowy Christmas with Pilsner beer? The ideal combination

An unusual shopping experience you don't often get to experience. The Christmas display for Plzeňský Prazdroj, however, did just that thanks to a unique combination of the Pilsner Urquell tradition and unusual technology. It can be seen in stores in the Czech Republic...

Take a peek behind the scenes at DAGO and have fun with us

We are busy with work and preparing one exhibition after another. Quality work is a priority for us, but we consider relations between colleagues and a pleasant atmosphere to be equally important. We are all for fun and in between our duties we manage to have a good...

We were there when the rum novelty Ron de Azur originated

For our long-term client STOCK Plzeň-Božkov, we prepared a set of POP media for the launch of a Panamanian rum called Ron de Azur. At first glance, it is clear that the design of POS materials provides customers with much more than just information about the product....

A new winter edition that will give you wings: Red Bull with apple and fig flavours

Red Bull is back with a new seasonal edition of its energy drinks. The limited edition with the flavour of apples and figs attracts attention with its dominant, untypical green colour for the brand itself. Dago and Red Bull continue their successful cooperation consisting of the rebranding of existing pallet islands and end caps. Customers can see the aforementioned displays in retail chains in the Czech Republic and Slovakia.

The set of POS materials, we can see on the Czech market, contains approximately thirty pieces of pallet and half-pallet displays, which offer consumers beverages from the winter edition as well as classic Red Bull energy drinks. The cardboard displays are decorated with a can with a winter and fig design. The shop-in-shops, also partially ecologically “recycled” from the summer activation, are also outstanding. Customers can see them in selected Albert supermarkets until 8th November 2022.

The Slovak edition contains 21 pallets and 20 half-pallets with sideboards and, just like in the Czech edition, not only drinks with a winter flavour are being presented here, but also the classic ones. They can be seen in Slovak Terno chains from 7th October to the beginning of November.

Your team Dago 


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