SK
Whisky Festival will make you to become an expert
The company Rémy Cointreau, which distributes many whiskey and bourbon brands, prepared a Whiskey Festival for Czech customers. The Festival is intended for everyone who wants to discover the world´s most awarded whiskeys….
The Captain Morgan Boat has dominated at POPAI CE AWARDS
Last week, there took place the traditional ceremony of POPAI Central Europe Awards 2015 in Prague. Our company has managed to succeed with three realizations, from which the mobile bar Captain Morgan Boat for Stock Plzeň has…
HP attracts players to a game altar
Hewlett Packard (HP) has in its portfolio a notebook for players called HP Omen. On the occasion of its release, the company has decided to use a distinctive display in selected stores that works both visually and acoustica…
POPAI Masters Chicago
In October, the traditional POPAI University Master´s Program will take place in Chicago. A prestigious educational program will focus on the use of neuromarketing, design and creativity, shopping behaviour and other topics…
GlaxoSmithKline SIS in Globus
The company GlaxoSmithKline Consumer Healthcare (GSK) has decided to use a shop-in-shop in Globus stores in Pilsen and Prague to present its dental brands. The circular display presents the Sensodyne, Paradontax and Corega…
European POPAI Awards Paris – we have completed our victorious campaign
Prague, Paris, June 19th – POPAI Awards Paris has its winners, only two awards go to Czech, both for our company, one of which gained together with Mondelez and the second one with Rémy Cointreu Czech Republic. The POPAI AW…
3D COTTAGES FROM NESTLE IN GLOBUS
In June and July, the company Nestlé promotes sales of all brands of sweets. It is realizing this promotion through a competition “You enjoy the world with sweets!” in co-operation with the portal chatyachalupy.cz. Winners…
In-store in Shanghai and Peking
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We just came back from the world, where we went for another in-store adventure with the traditional goal to get inspired and check out new trends in P.O.P. communicat…
IN TESCO, JOJO ATTRACTS CUSTOMERS USING A BEWITCHING CIRCLE
Since the last week, JOJO candies brand supports sales at selected TESCO stores with swirling fantasy end caps that we have designed and produced. Its target group is represented, a little surprisingly, by young women. Besi…
BAILEYS IN A STYLISH BATH TUB
On the occasion of introducing a new gift package, we have supplied a real stylish bath tub to selected TESCO stores for our client STOCK Plzen – the distributor of the famous liqueur. The original exposition was intended t…
New office launched in Slovakia
We are opening a new Slovak office in Bratislava. Thanks to this, we will be able to respond more quickly to the needs of the local market and provide customers with a stable background for their POS projects and their subsequent realization. A novelty for Slovak customers will also be our logistics system for online overview and management of POP projects.
We have been providing communication solutions that support sales directly in stores to the Slovak market for several years already. “Slovak shoppers have so far been able to see a number of our successful realizations for our local clients, such as Nestlé Slovakia, Stock SK, Karlovarské minerálne vody, Coca-Cola SK, Heineken SK, Pernod Ricard, and others. We, therefore, build on our long-term experience and rich knowledge of the local environment,” said Ľuboš Plačko, who will be in charge of projects for Slovak clients.
By opening the Bratislava office, we are also responding to many foreign companies that already have branches in Slovakia to support their activities. “We provide clients with creatively thought-out POP solutions, in which we implement shopper-centric principles and current world trends. This was the case with the end caps for Dolce Gusto coffee capsules. They encourage customers to be engrossed in shopping, among other things, using large levitating capsules, which, following the brand image, evoke a feeling of modernity and timelessness,” commented Ľuboš Plačko.
We use a logistics system to manage clients’ POS projects, which we continuously develop. “With its help, we have successfully administered, for example, more than a thousand cash zones for Nestlé confectionery. We adapt the form of the system to each client so that he always has a complete and up-to-date overview of his displays,” added Ľuboš Plačko.
By the end of this year, we plan to employ five employees in Slovakia who will provide support for the realizations of POP solutions on the local market. When processing orders, we will use our own creative, development, and production center in the Czech Republic.
Your Dago Team
