This year, as part of the sales expositions, Mattoni bet on original iridescent displays and pallet displays.
Barbecue simply belongs to summer. Hardly anybody can refuse the sun’s rays, whiskey, and well-prepared meat.
The producer of one of the oldest Czech mineral waters – Ondrášovka, the company Kofola ČeskoSlovensko, has invested in technologies that think about nature protection and reflect the demanding requirements for sustainability.
Interesting project for customers of the Alza showroom in Chrášťany, Prague, presents white and black goods from the MORA and Hisense brands.
Kofola ČeskoSlovensko has introduced its traditional drinks Kofola, Vinea, and Rajec in returnable bottles to the retail network this year.
New job orders require new and larger premises – that is why in April we opened a new assembly hall, which is located just a short distance from our Headquarters in Zdice.
How to inform customers that Birell Světlý represents an improved recipe after thirty years?
Three years ago, we produced, at first glance, ordinary metal displays for the company AkzoNobel, which sells decorative paints. Since then, we have been working with them regularly.
Easter is another time for traders right after Christmas when they can let their imagination run riot and cut a dash with some imaginative display.
Last year, we recorded a 40% increase in turnover in cardboard projects.
Orion lures into the world of confectionery using a chocolate flood
The Orion chocolate producer, Nestlé Česko s.r.o., has decided to increase the value of the whole category of these products with our help and also to strengthen the frequency of shoppers within the section by means of an exclusive display of its products. The end cap designed and produced by our company should interest customers and evoke their taste for sweets in selected TESCO stores.
The goal was to get shoppers into aisles with confectionery and thus increase the category value. The original solution also influences emotions of customers and creates an impulse to enter this section,” explains Jakub Krupička, the Trade Marketing Specialist of our client – company Nestlé. The Orion end cap perfectly fulfils this role and lures into the world of confectionery along with the JOJO brand display in some stores.
The end cap design is made in combination of blue and brown colours. Blue is characteristic for the Orion brand and dark brown colour stimulates appetite. In addition to the colour combination, high gloss used on the most of visible surfaces of the display underlines the impression of luxury. 3D sideboards of the display represent big Orion chocolate bars. The dominant feature in the middle of the display is a flowing stream of chocolate with a vortex at its bottom part created using a LCD screen placed flatways.
„The installation should present Orion as a traditional and well-known Czech brand, whose products customers would like to enjoy at home. Thus the end cap concept gives an impression of an entrance gateway that will create emotions and evoke appetite,” adds Marek Končitík, the Sales Director of our company.
Since, according to the previous experience, the end caps actually increase penetration of shoppers in the category, Nestlé plans gradual increase of their number. Achievements of this project also include an award for the best in-store realization of December 2015 by the mistoprodeje.cz server.
Your DAGO team