SIGN INVENTION NEWSLETTER 02/2020

With Big Shock! to Dakar Rally 02.2020A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to...
With Big Shock! to Dakar Rally

With Big Shock! to Dakar Rally

A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to this competition.

MAREKTING & MEDIA 6/2020: Zmenšený bar pro Tullamore

With Big Shock! to Dakar Rally 02.2020A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to...

Zboží a prodej 1/20: Jak do hlavy a srdce zákazníka

With Big Shock! to Dakar Rally 02.2020A competition for a ride in the truck, which participates in the world-famous Dakar Rally, is here! The Limited Edition of the Big Shock! energy drink, for which we have designed an end cap and a pallet island display, refers to...
Two best realizations in POP STAR 2019 competition were ours

Two best realizations in POP STAR 2019 competition were ours

We regularly participate with our projects in the competition of the Místoprodeje.cz portal for the best in-store realization of the month and we are being successful in it. That is why we are pleased that we have succeeded within the overall assessment for 2019, as our displays won the first and the second positions in the POP STAR competition.

Tullamore D.E.W. gets new bars viewing to Ireland

Tullamore D.E.W. gets new bars viewing to Ireland

Customers can find the popular Irish whiskey Tullamore D.E.W. in new bars now. However, we are not talking about a bar in terms of a pub, we are talking about a pallet display we produced and placed into Czech and Slovak retail chains. The distributor of this whiskey, Mast-Jaegermeister, has presented a redesigned visual identity to attract a younger target audience.

MAREKTING & MEDIA 51/2019: Cukrovinky byly totálně neaktivní

The display for Jägermeister showed a hologram for the first time in the Czech in-store communication 12.2019Fans of the popular Jägermeister alcoholic beverage could compete for 210 Xboxes and virtual reality since October. Our palette island with a hologram as its...

MAREKTING & MEDIA 39/2019: POPAI 2019: ty nejlepší POP realizace

The display for Jägermeister showed a hologram for the first time in the Czech in-store communication 12.2019Fans of the popular Jägermeister alcoholic beverage could compete for 210 Xboxes and virtual reality since October. Our palette island with a hologram as its...

Sign Invention Newsletter 11/2019

The display for Jägermeister showed a hologram for the first time in the Czech in-store communication 12.2019Fans of the popular Jägermeister alcoholic beverage could compete for 210 Xboxes and virtual reality since October. Our palette island with a hologram as its...

MAREKTING & MEDIA 38/2019: Atavismy pomáhají POP reklamě

The display for Jägermeister showed a hologram for the first time in the Czech in-store communication 12.2019Fans of the popular Jägermeister alcoholic beverage could compete for 210 Xboxes and virtual reality since October. Our palette island with a hologram as its...
Blood orange Fanta scares and amuses

Blood orange Fanta scares and amuses

Halloween becomes more and more popular in the Czech Republic. Coca-Cola has introduced a limited edition of Fanta Black Blood Orange with a blood orange flavor that combines Halloween playfulness and craziness. We produced a distinctive scary display for this product.

Retail News 10/2019: Dodavatel, nebo strategický partner

Retail News 10/2019: Dodavatel, nebo strategický partner 10.2019Zobrazit další příspěvky Marekting & Media 37/2019: 10 taktik k impulzu 09.2019Zobrazit další příspěvky Retail News, 9/2019: OŽIVENÝ MODEL AUTA OVLÁDL PRODEJNY TESCO A GLOBUS 09.2019Zobrazit další...
Supplier or strategic partner – who will bring a greater value within P.O.P.?

Supplier or strategic partner – who will bring a greater value within P.O.P.?

The Czech Republic and Slovak Republic are incredible in the In-store marketing segment. We produce an enormous amount of carriers, we do many promotional activities and we have plenty of stores where people purchase and companies, similar to us, help to sell. But, is the sales effect also growing? Should we always focus only on sales revenue, or should we build a brand? How do we stand in comparison with abroad?

BLOG: 10 tactics to stimulate impulsive purchases

BLOG: 10 tactics to stimulate impulsive purchases

At the time when people do more and more purchases online, impulsive in-store purchases are becoming increasingly important. They’re stimulated primarily by choosing the right products, placing them into the right place, or attracting attention of shoppers. Below, you can learn about 10 Shopify tips on how to increase their frequency and value. In these 10 tips, you can learn how

Case study Birell: How to cut a bicycle in halves?

Case study Birell: How to cut a bicycle in halves?

The client’s order was simple: create a permanent end cap for non-alcoholic refreshment Birell. It was supposed to resonate with the main elements of the product – focus on people, spending time outdoors, having fun with friends and a summer relax. Therefore, we created several different proposals which have gradually developed until we finally … cut a bicycle in halves. What made us to do this?

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