This year’s 16th edition of the POPAI Awards for in-store communication and promotional items was a success for us! Dago became the absolute winner with the L’Oréal Virtual Mirror.
The project also dominated the “Drugstore, Cosmetics” category and brought the Skin Genius virtual application closer to consumers right at the point of sale.
Learn how the mirror works and who won in which category in the article from Marketing & Media.
8. 9. 2025
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