Retail News: JUST LIKE IN A BAR! DAGO BETS ON CREATIVITY IN THE KINLEY TONIC SHOP-IN-SHOP

The creativity in the display design is directly proportional to the boldness of the client. This rule definitely applies and works for Coca-Cola HBC. Proof of that is the new shop-in-shop for one of their flagship non-alcoholic products, the Kinley tonic.

DAGO worked with the message of the Kinley campaign, which reminds customers that it’s important to think of themselves too and to reward themselves after a hard day at work — for example, with a mixed drink in a bar with friends.

 

retail-news 2024-04-18 jako-v-baru-dago-vsadilo-v-sho

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