“Fortunately, the traditional market is evolving and becoming more open to in-store marketing,” says Ľuboš Plačko, Country Manager SK at DAGO, in an interview for Miestopredaja.sk. He emphasizes the importance of building a brand in retail – directly where the...

The magazine Zboží&Prodej looked back at POPAI Day 2024. It didn’t forget to mention one of the main winners – the L’Oréal virtual mirror, created and submitted by Dago. Read the full article. [pdf-embedder...

DAGO transformed a giant wooden barrel into a unique presentation stand that captures the attention not only of rum and whisky lovers.  The final execution showcases products from Palírna U Zeleného Stromu, the oldest distillery in Europe, with a tradition dating back...

A Christmas display for Pilsner Urquell Slovakia featured in the daily Cas.sk. Take a look at the shop-in-shop with the claim "Tie pravé Vianoce" (The Real Christmas) and explore more gift packs of the beloved beer.  Read more. Photo source: cas.sk.

This year’s 16th edition of the POPAI Awards for in-store communication and promotional items was a success for us! Dago became the absolute winner with the L’Oréal Virtual Mirror.  The project also dominated the “Drugstore, Cosmetics” category and brought the Skin...

For Kofola ČeskoSlovensko and its energy drink Semtex along with the new Semtex AIR, we supported the Pop your bubble! campaign. As part of the in-store communication and the consumer contest “Journey Around the World,” we enhanced the display with an illuminated...

The portal Mistoprodeje.cz, in cooperation with ppm factum, announced the winners of the POP STAR competition for August 2024, in which our Dago team won third place for a display created for Coca-Cola HBC Czech Republic and Slovakia. We took home a symbolic bronze...

Dago created unique shop-in-shops for Plzeňský Prazdroj Slovakia and its two brands Birell and Radegast on the Slovak market. With a fresh product presentation, they impressed the client Danone and its brand Alpro. Refreshing Birell, a premium beer newcomer, or a...

For the Coca-Cola HBC brand, DAGO created colorful, fun, and innovative displays during the spring period, whether for promoting limited edition products or new launches. Read more about them in Retail News and check out their creation in the gallery. [pdf-embedder...

Coca-Cola is the beverage partner of Czech hockey, also supporting women’s ice hockey and para hockey. Coca-Cola has taken a very dynamic and extensive approach to pre-game preparation, if we may call it that, regarding visibility on the sales floor. In the tender for...