For the first time, the Big Shock brand displayed its complete range in one place, as part of a new permanent display at the Globus store in Prague - Čakovice. The creative end cap is the collective work of Al-Namura and our agency. According to available data, after...
This year we can again enjoy our success at the POPAI Awards competition, where we succeeded with five realizations. The display with the Oral B toothbrush was selected as an excellent realization.
A new pallet island for Coca-Cola HBC should acquaint shoppers with Natura bottled water and point out rebranding. It fits into a broad campaign with a similar goal. It shows the purity of the water from Adršpach with the help of water bubbling between rocks and real, live conifer in the middle.
It seems that the subject matter of the current crisis will not leave us soon. We hear about it from all sides, and instead of focusing mainly on work, we constantly think about what will happen. In Dago, we decided to approach this crisis positively and proactively....
These days, JOJO confectionery hardly escapes the attention of most shoppers. For its promotion, we have produced two types of pallet displays you could currently see in selected stores. The first one presents the brand using a hologram; the second one has a plush parrot that lures shoppers.
Becherovka from Karlovy Vary has decided to show people from all over the world the best from its portfolio. For this purpose, it uses our shop-in-shop located in a busy place at Prague Airport. Passers-by can even smell some of the herbs from which the well-known alcoholic liqueur is made.
Many restaurants in Czech and Slovak will look much better. They will welcome their guests in newly equipped outdoor and indoor spaces we created for Coca-Cola. We placed emphasis on sustainable development and natural materials.
Flashing lights, illuminated tube, and 3D effects – these are the most distinctive elements of our pallet island for Zlatý Bažant radlers, which are now catching attention in Slovak stores. Among other things, the display has a relatively unusual function of prompt rebranding.
“It would be great to come closer and take a can,” say customers who have already seen our end cap for the new Cola by Birell in Czech stores. And that is all right! This display wants to stimulate curiosity and the desire to discover.
What could be better than starting each day with a delicious breakfast, which includes fresh fruit juice on the table? Our new end cap, we made for Cappy drinks, communicates such a message. It attracts passers-by in a store with its classic materials, stylish lighting and real food.
Marketing&Media 31/20: Investujeme do kategorie, ne do brandů
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