News from the retail: How did DAGO prepare clients for Easter?
Easter is another time for traders right after Christmas when they can let their imagination run riot and cut a dash with some imaginative display.
DAGO HAS FOCUSED ON CARDBOARD, BUILDING-UP A NEW HALL IS BEING PREPARED
Last year, we recorded a 40% increase in turnover in cardboard projects.
Ireland goes for honey from Czech bees
Tullamore D.E.W. Honey was launched into the market last autumn.
The distillery “Palírna U Zeleného stromu” shows a distilling house and attracts to the taste of new Heffron rum
In recent weeks, the Dago communication agency has carried out several realizations for the products of the Czech liqueur distillery “Palírna U Zeleného stromu”.
NEW EDGE: We present ourselves to the world of a new reality at a new level
What happened in the POS communication market during the pandemic crisis and why we are now stronger and more efficient.
Children and adults will love the new display “Veselá kráva” by Dago
Cheese from “Veselá kráva” and popular snacks “Sýr a Křup” attract the attention of almost all passers-by these days. Dago has created a new shop-in-shop for the company “BEL sýry”.
YOU CAN BUY VITANA AND HAMÉ ASSORTMENT DIRECTLY IN THE CHRISTMAS KITCHEN
Vitana and Hamé products already take a traditional position in Czech households.
WE WON A TOTAL OF SIX AWARDS AT THE POPAI AWARDS COMPETITION
On Thursday, November 25th, the results of the POPAI Awards competition were announced, in which the best in-store communication projects at the point of sale on the domestic and foreign markets are being awarded. This year, we succeeded again and won a total of six awards.
RED BULL DRIVES THROUGH CZECH AND SLOVAK STORES WITH FORMULA 1
In stores and at gas stations across the Czech Republic and Slovakia, the non-traditional presentation of the Red Bull brand and products with the theme of Formula 1 is now attracting attention.
Big Shock! brings the music experience directly to stores
Traditional summer limited edition of Big Shock! energy drinks. “MUSIC”, which represents the playfulness of musical experiences and summer festivals, now draws attention to itself in stores through a unique exhibition in the shape of headphones, which we created in...
DAGO is superbrand of the year 2016
In the year 2016, our company has ranked among the brands awarded as Business Superbrands. It is a prestigious prize awarded to brands with an outstanding position on their domestic markets, whose customers associate significant and long-term values with them.
The title Business Superbrands 2016 is a proof for our company that we do our job well and meaningfully and also that our effort meets with positive reactions.
A committee comprised of experts from the sphere of business, communication, marketing, media and marketing research made their decision about the title within a multi-round evaluation procedure. Even the nomination process preceding the evaluation procedure is not granted and only brands satisfying specific criteria, including their economic results pass it. Other attributes decisive for the award were recognition, brand building, innovations and reputation.
The International program Superbrands re-appeared in the Czech Republic in the year 2013. Since 2014, brands are being evaluated in the category of consumer as well as business or industrial (B2B) brands. Awarding the title, the committee shows admiration and pays a compliment for their results within the sphere of building a successful brand. The most important goal of organizing Superbrands is not only to find and award the most successful brands, but also to bring them into the limelight of consumers and professionals as extraordinary strong models operating on the Czech market that are worth following.
We thank to our customers, partners and colleagues for occasions that helped us to award this prize.
Your DAGO team